We are all searching for the secret to more Poshmark sales, and the title of this post should probably have a big ol’ question mark at the end of it. If you have been reading this blog for any length of time you will note that my opinions evolve and change while on my quest to figure it out. Sometimes I think I find a new strategy and sometimes I revert back to the basics of sharing and following.
Whether or not I have stumbled upon the secret to Poshmark sales, I am writing this post for one reason in particular: Sales Expectations.
Every time I hear someone say “Sales are so slow!” I will also see a photo on Instagram of someone’s sky-high stack of packages going to the post office.
What are these two people doing that is so drastically different?
These photos of enormous shipments certainly motivate some people, but others (like ME, if you want total honesty) it just makes them want to throw up their hands and find a new hobby. Like knitting.
Obviously there are a million factors that go into why you are experiencing slow or high volume sales. But is there a way to set realistic expectations of how much you should or could be selling?
No one denies the importance of a great covershot on Poshmark. It makes even the most mundane cardigan look like the answer to all your life’s problems. Or at least promises to fill the gap in your wardrobe. Not only do we know that covershots are important but we know that lighting is the key to achieving great Poshmark photos.
This time last year I was pretty happy with my photos… I had discovered the best wall in my home to take them and was getting insane natural lighting. While they were not the best shots on Poshmark by far… I knew I was pretty much maximizing my potential. I did a full post about Natural Lighting and I felt I was good to go.
Then… we redecorated.
The new Poshmark Dressing Room feature got me thinking about the features that have been added over the past couple of years. Also, the constant reference to sellers as “Stylists”. Which makes me wonder… are YOU a Poshmark Seller Stylist? Am I?
The answer for me is simple. No, I am not.
I don’t connect with that term.
I will get back to that in a minute.
First, let’s discuss the connect between the Dressing Room and being a Poshmark Seller Stylist.
A quick update to yesterday’s post covering the Poshmark Dressing Room…
It was a tough 24 hours but go and update your app again.
The edit button is back.
I mentioned in yesterday that it was moved and apparently I wasn’t the only Posher who noticed! While it never totally went away… it was just in a place that wasn’t helping anybody out. I saw so much on social media (Instagram) regarding the disappearance. The great news is that Poshmark listened and immediately put it back. I think it shows that YES they do listen and YES they care about user opinions.
If you are clueless as to what I am talking about … and of course “tough 24 hours” is said tongue-in-cheek, then I will explain about this quicker sharing technique that so many of us use. It’s different for android users but this is how it works on an iPhone or iPad…
For this first time, the PMHQ ladies hosted a webinar especially for Suggested Users! It was a quick 20 minute presentation this past weekend about the latest feature coming our way on Poshmark.
The POSHMARK DRESSING ROOM
Makes no sense right? It’s ONLINE… how can you try on clothes?
Well, you can’t. It’s not about trying on clothes.
Yeah, it took me like the entire 20 minutes to stop scratching my head.
I held off posting about this until it went live. Now it’s here.
An important characteristic of a successful business owner is the ability to change and adapt with the markets trends. One part of that is actually being able to recognize when something isn’t working. This can lead to a change of plans and altering your strategy.
This applies to online sellers, regardless of your preferred selling platform. You have to be cognizant of the changes and know how to make them work to your advantage. A growing company like Poshmark is an example of a company that is constantly evolving and changing. Whatever your winning strategy was last year probably isn’t cutting it this year.
Case in point, I know tons of Poshmark sellers who no longer do aggressive markdowns during “Closet Clear Out” as perhaps they once did. Why? Well, while some sellers are still finding success with marking down items because buyers are motivated to purchase with discounted shipping… personally, I am not finding it beneficial for my closet.
Often I will run across a Poshmark username and it just looks soooo familiar. I hate when I cannot remember why! Then all these scenarios run through my head…
Did they make a crazy offer before?
Did this person buy a huge bundle?
Wait, they gave me a host pick didn’t they?
If you have been selling on Poshmark for a while OR if you have a horrible memory like myself… this is for you!
I am going to share with you my way of never forgetting a Poshmark customer again!
Some of you may already do this and a few of you may slap your forehead because the solution is so simple!
I feel like we are at the point in our relationship where I can tell you how I really feel, right?
As you are fully aware, I obsess over strategies and what works/what doesn’t.
I have narrowed it down to the top things that I find MOST effective for my closet. If we were sitting at Starbucks hashing out Poshmark strategy (and I confessed actions that I make a Poshmark priority), this is exactly what I would tell you.
And in case you are wondering what my Starbucks order would be, I order a grande in a venti cup of Pike Place coffee. Then I dump half n half creamer in. No sugar.
Now that we have our coffee and are sitting next to the guy with headphones and his laptop…
I am going to tell you my personal Poshmark priorities.
There is a topic that I can’t get away from lately. It keeps popping up in conversations.
I hate how we take them so personally. Is this really how they were intended?
I have seen Poshmark sellers be completely crushed and lash out because of a low rating and I have seen the upside where sellers have been motivated to grow their business based on positive comments…
I want to share my opinion about three things regarding Poshmark ratings:
- What I think is the purpose of Poshmark ratings
- Why we tend to take them so personally
- The mentality behind the person giving the rating
Sounds like fun? No?
Well, let’s talk about it anyway.
Seeing the Poshmark alert “Congrats! Your Bundle of …. has sold!” on my phone screen is on of the most beautiful sights! Now that shoppers can make an offer on bundles there is more potential to see it!
I started out editing my original post Bundles: Strange Behavior Decoded… but I decided to post a new one and add links. It’s more fun to start a new discussion about the bundle feature anyway.
Looking at the date of that post, I was actually shocked that it has been almost 2 years since the bundle feature was introduced- time has flown!
Ok, let’s get to it! The new(ish) offer on bundles feature…