Although I have mentioned Closet Clear Out in many posts when detailing certain strategies, I realize that I have never talked about the basics of the promotion. So for those of you who are new- or if you just like reading about things- here is my opinion about Closet Clear Out… what it is, and how I personally use it.
What is Closet Clear Out on Poshmark?
Closet clear out is a promotional set amount of days where anything you “mark down” on Poshmark will receive discounted shipping. That’s the basics of the program. BUT, of course there are little terms and conditions in the fine print!
Poshmark always announces it first with a dark burgundy banner at the top of your newsfeed. I do not have a screen shot of an actual CCO announcement but there is always an informative banner and this is where it’s located:
Later in the day they will send out an email to all users.
In the fine print it will tell you the duration of the sale. SOMETIMES they will extended it, but not always.
To qualify for promotional shipping discount- you much be marking the item down by 10% (and that means 10% lower than you have ever marked it down) AND the final price must be at least $10.00.
History of CCO:
According to my memory 🙂
It has not always been an event. It started out as a regular occurrence when you markdown down listings. It was insane! Buyers would immediately pounce on items in fear someone else would snag it. Back then sometimes shipping would be 0.99. Yep- you read that right. It eventually evolved into an event with varying discounts.
So, what happened? Well, in my opinion (and yes, this blog is all just my opinions), Poshmark created a monster.
After the initial excitement over discount shipping- it came to be expected.
This is a typical comment you might have received:
“Can you hold this for me until the next 0.99 shipping???”
“I want this but I am going to wait for 0.99 shipping.”
It was pretty frustrating.
Now, 0.99 shipping was expected. No longer did people want 2.99 or 3.99 shipping…
As a way to wean us off of our addiction- Poshmark went cold turkey on us. It went away for a while. It seemed like it was months- but when you were used to it every few weeks, it hurt.
Fast forward a year (maybe 2) and you have Closet Clear Out on Poshmark. It’s a great time to purchase, but for some of us, it leaves us nostalgic for the good old days. Markdown alerts are met with mediocre excitement and a couple bucks saved on shipping.
Looking back at this years calendar, it looks like it comes around once a month, typically the 3rd weekend of the month. DON’T hold me to that as fact. I’m just stating the pattern I see on my personal calendar. (See how useful keeping records is??)
How do I use it?
For me personally I don’t markdown my closet every time it’s CCO. Sometimes I will mark down stuff when it’s NOT CCO. I will do a test and mark down 5-10 things and sit back and wait to see what happens. If its peak time, and a lot of users are on- I may see shares and likes on that item. If nothing happens I move on. If it’s getting attention, I may do more. I also have a close friend who will try this too and we will compare notes as to whether it’s a good time to markdown. This past CCO I went all in and marked down a TON. I did make some sales but honestly I probably marked down at least 100 items and 4 sold. As usual when I mark things down- I get even lower offers. I made several other sales on regular listings as well so sometimes markdowns can serve just to bring attention to your closet. Which is why I don’t always wait for an event.
A couple of things to remember when marking down for Closet Clear Out on Poshmark
- If you markdown a listing and someone makes a lower offer and you accept- they will not receive discount shipping. The offer feature cancels promo shipping.
- If you have previously lowered an item and then marked it back up- you must mark it down to 10% less than the lowest you have ever had it.
Nike Sweatshirt priced at $20.
Last month you marked it down to $15 and no one bought it. So you brought it back up to $20.
This month you will have to mark it down to $13 for it to qualify for discount shipping.
Please note: Poshmark deals in rounded whole dollars for CCO.
I’m marking stuff down, but why isn’t my stuff selling?
- It cold be a case of old “likes”. Even if you have 100 likes, it doesn’t mean 100 people still want it.
- The person who wants to purchase has to be online and purchase within the hour that you mark it down to receive the discounted shipping.
So you see, it almost has to be the perfect storm and sometimes it is!
Regardless, Closet Clear Out on Poshmark is a great tool to make sales and bring your target audience’s attention to your closet. You just have to figure out how to make it work for you!
How do YOU use Closet Clear Out on Poshmark?