I once ran across a comment from one Posher to another where Posher A was blasting Posher B for not “following” a lot of closets.
I looked at the scenario, Posher B had tens of thousands of followers but was only following a few hundred closets. The accuser had much fewer followers and was following tons of closets. She went on to tell Posher B that she was not being a positive community member because she did not support others by following them. I was shocked by the bold accusations. I, too, only follow a few hundred! Am I doing something wrong???
To explain my opinion on this matter, let me tell you about my Poshmark following journey:
When I first signed up, I read through all the rules and regulations, I read every blog and commentary I could find. I knew I needed followers to start getting sales and the majority of advice said “To get followers, follow as many people as possible.” So I would follow anyone and everyone I could find. Yes, I received follow backs- I would estimate that 15-20% of people followed back. This is the best way to jump-start your Poshmark closet- if you do not have followers then you mostly rely on key-word searches for shoppers to find your listings.
As I started to get a decent following (I cannot tell you how excited I was to reach 2k… at the time 10k seemed light years away) I stopped obsessively following people. Why? My feed was becoming full of napkin rings, video games, and men’s polo shirts. Yes, there were amazing listings too- I knew it was best to follow closets that play by the rules. I tried to unfollow those closets but it was so overwhelming that I had a hard time sharing from my feed without accidentally sharing these prohibited items. Unfortunately, you risk this by blindly following closets. I also felt that I couldn’t properly share the closets I wanted to share because it was so confusing.
I had to make a decision about what I wanted to see on my feed and how I wanted to utilize it to share. Ideally I wanted to be inspired by my feed and potentially be able to shop. I certainly wanted it to be full of Poshers who follow the rules.
That’s when I made the decision to start over. To do this I started to unfollow. I unfollowed everyone- even PFFs. (Little known fact: when you unfollow the masses you are limited to unfollow a maximum of 1000-2000 a day before Posh freezes your ability to do so for about 12 hrs.). It did cross my mind “What if all my followers did this too??? I would have no followers!” But strategically speaking, I would rather have 900 followers that love my closet and would potentially purchase than have 900k followers who have inactive closets or who wouldn’t shop.
(Side Note- I LOVE all my followers and mean no disrespect- I just want to show different points of view. ALSO do not be discouraged if you do not have thousands of followers- just because some one has more than you doesn’t determine your success!!!).
Why do I have a decent amount of followers then? I became a Suggested User (Click HERE to read about Being a Suggested User).
I am more than just a seller, I shop on Poshmark. Now my feed is full of items I may potentially purchase, I can also sit back and share away with no fear of promoting used makeup and pregnancy tests (Yes, yes they are available on Posh- don’t believe me? Search it). I add/follow closets daily- I add brand new closets that are just starting out and I want to share them, and I add tried and true closets that I am inspired by. I slowly had to find all my PFFs and follow them again. I fully plan on following thousands again, I am just adding them one at a time.
Now, before you side with Posher A and accuse someone of not “supporting the community” by following… go visit their closet and check their SHARING #’s. To me THAT is how you promote and support the community. I share the ones I follow, I even have a private share list on my computer of hundreds closets that I share regularly (some are even closets I don’t follow). I love to see other Posher’s closets succeed because that is what will make Poshmark continue to be successful and continue to rise to the top as an online retailer- taking our closets with it!
All this aside, I am not saying that unfollowing is the way to go AT ALL… I am only stating my current philosophy and why I decided to start over. I wanted to provide another view so that perhaps it could stop a bit of the confusion. I applaud Poshers that can balance their sharing and following! We all have our particular Posh-style and I decided to write this post and voice my (often unpopular) opinion in hopes that as a community we would not be so harsh and quick to judge one another. Before we confront someone who does something different from what we do, let’s take a moment to look at the whole picture.
Agree or disagree? I would love to hear your personal philosophy!