SHARING is quite possibly one of the most controversial topics amongst the Poshmark Community. I previously explained in my “Sharing is Caring” Post (found Here) the basics of sharing and how it benefits your closet and others. Today I will go more in depth with sharing styles and give my thoughts on those closets that seemingly don’t share.
I don’t think there is a “correct” number of shares that you should have under your belt. Some ladies simply do not have the time that some do. There are closets that serve as a Poshers full-time job. There are closets that belong to those who work long shifts at their regular job, and they struggle to even drop their sales off at the post office during business hours. So many factors in life effect our time that we have to dedicate to Poshmark- I can only imagine the juggling some Poshers do to balance work, family, kids, dating, preparing meals, taking care of loved ones, etc. and still have time to share! We all have our unique situation. We have all picked up our own sharing technique based on what works for us.
Let me recap a few styles that I have done/do/observed:
Types of Sharing
1. Share your newsfeed. Click on your feed tab and start sharing every listing you see. This will share listings from closets you follow as well as listings that your friends follow. It’s a great way to discover new closets and get new followers. You may not always get maximum share backs because you do not know how active the shared closets are.
2. Share your share list. Store a list of those you like to share. To do this you can make a listing of “Favorite Closets” so you have quick links. Or, you can do what I have done and keep bookmarked links in your computer- some days I will go through my list (there are hundreds) and share 8-10 from each closet.
3. Share who is active. Get on your feed (like in style #1) but look at WHO is doing the sharing and share that closet. You know they are active and will most likely share back immediately (I use this style when I share in early morning hours).
4. Target closets who share a lot. We all can see who is most likely going to share back by their sharing numbers. Go through your followers and “share bomb” a few ladies who seem generous.
5. Join a share group. There are many different ways that share groups function- it’s a great way to maximize sharing and get your listings noticed. Not only is it fun and effective- but it bonds you with a great group of closets (PFFs!).
6. Share from last nights party. You can go to a previous party and share host picks, from the main party, or- from my favorite- “First Look.” I like to share from “First Look” because they are new listings that need promotion and it gives a good variety of closets. I find that sharing from the main showroom can be frustrating because it seems that I can only see listings from a few closets.
7. Share what you like. Do you love Jeffrey Campbell shoes or Chanel jewelry? You can do a brand search and share your heart out while you browse.
Helpful hint: in sharing a closet who has 20,000 or more followers, their notifications can be crazy! (with new followers and co-hosting an upcoming party- I have been missing a lot of questions and offers on items. Simply sharing back has proved to be very difficult!) When sharing from one of these closets- I recommend sharing at least 3-5 listings. When she scrolls through her notifications, she is more likely to notice if she sees you a few times in a row and be able to share back! To those that share back every single individual share- I would love to hear how you do that!!!
Of course there are many, many techniques (Want to tell us what you do? Comment below!)
Now, for the sometimes sore subject…
The Biggest Sharing Controversy: Closets who don’t share
It was less than a year ago that Poshmark made public the amount of shares each closet has given out in the lifetime of their closet. One super star closet that sticks out in my mind is @manyMurrays- by now she is probably at 2 million!!! Talk about promoting the community! I am in awe of her dedication, not to mention her fabulous listings!
Unfortunately, some of us looked on the negative side and saw that some of our favorite closets were not sharing, it was hard not to (I myself had that “I noticed she never shared back!” moment). Some of us immediately went through our following list and unfollowed low share closets. I even saw some listings where a closet pledged their allegiance to only follow closets who share and encouraging others to do the same.
I have had a long time to think about this… and this is how I feel: When I joined Poshmark in April, 2014, the culture was to share. Every tip and trick was “for best results, share.” I wasn’t here in the first year of Poshmark when suggested users got hundreds of thousand of followers. With that said- I cannot speak to what the culture was then. Did sharing evolve to what it is today? (I would love to hear from someone who was here in the beginning!!!) My guess is that Posh then was somewhat different from Posh now. That said, you can have a closet that you do not actively use! Your items can sell (albeit slower) if you rely only on keyword searches. I have a friend who only logs into her Posh account maybe once a week. She sells things occasionally and she is perfectly fine with that!
Also, when the publicized share numbers were announced- it was encouraged to “Shop Shares.” If you decided to make your listed shares like your own curated host pick section- you probably would only have a few hundred to a few thousand.
I encourage everyone (myself included) to try to look past what the surface suggests and think about and respect how others decide to run their business. If we all did things the same- what fun would that be?
Share, don’t share, share what you like… there is room for all of us on Poshmark!