If you have read any of my blog posts you might notice that I am constantly testing out different strategies. I like to hear opinions and try them so I can share my results with the
hundreds seven people who read my blog. My opinion can sometimes evolve or change.
For every strategy that a Posher swears by, you will find another who believes the exact opposite. I have posted on the subject of Sharing and how important it is… but even I go back and forth on what strategy leads to the most sales.
Once again I tried an experiment. Shocking, I know! I won’t be redundant and discuss styles and strategy. I only wanted to form a firm opinion on the topic of whether or not it’s better to share your own closet or share other closets. I am not presenting you with cold hard facts because there are so many different factors that go into this. Factors such as: what time of day you share, how many followers you have, brands of items in your closet, and so on. Your personal results may be different.
Here is my opinion…
For an entire week I did nothing but share other closets.
In the course of 6 days, I shared approximately 7000+ listings.
My wrist is tired.
I shared my personal share list, participated in an afternoon share group, and shared directly from my newsfeed.
The results were overwhelming. I made several sales but also racked up a ton of “likes”.
How is that different?
My typical Self-Share results: When I share my own closet, my followers are my main audience. If they are actively sharing from their feed or from a party, my items may get shared. If my listing catches their eye, they may “like”, share, or maybe purchase. Self-Sharing can also serve as a reminder of my existence and they stop by to browse my closet and maybe share…
BUT, if I am sharing another Posher’s closet then I am most likely to get share-backs and that is when the magic happens. Suddenly I am being introduced to a different group of followers who may not have ever visited my closet and still get the self-share results… PLUS, the person sharing back is there- in my closet- sharing, “liking”, and maybe purchasing. So I have achieved what I would normally achieve sharing only my own closet with so many more added benefits and potential results. Make sense?
In a nutshell: I have concluded that if you have limited sharing time on Poshmark, it can best be used sharing other closets.
YES, I know, there are some “Power Poshers” out there who have only 751 shares and a million followers and are in the 6 figure sales bracket. But I am talking about the rest of us… who were not on Posh from day one, and who are navigating the way it works now.
So there ya go.
What have you done recently that you found helpful? If you want to read more about sharing strategy, you can continue reading this post The Sharing Controversy.
Hope everyone is having a fabulous holiday season!